Read on to find out how these trends are playing out:
Longer life
The big shop returned in 2020 as consumers looked to reduce their trips out of the house.
This put pressure on bread and baked goods, which often have a shorter shelf life. As such, longer life products came into their own.
“As a nation, we’re a little bit suspicious of longer life products, but circumstances have led to an already successful brand being adopted by a whole new audience,” says St Pierre Groupe co-founder Paul Baker, discussing the rise of its Baker Street brand which saw sales increase 36% year on year.
Glebe Farm Foods plans to invest £6m in the business within four years as it presses on with plant-based NPD, the business’s owners and founders reveal in this exclusive video.
(L-R) Emma Hanton from @essentially.emma and Jay Halford from @jay halford on Instagram
Dawn Foods has launched a vegan campaign offering recipe inspiration and business advice to bakers and caterers.
Called Bake It Vegan, the campaign will focus on the supplier’s vegan sweet bakery offering.
It will give bakers and caterers access to a range of new recipes and vegan products, said the firm, and provide insights on how they can ‘vegan-ise’ their offering.
In addition, Dawn has teamed up with a host of food bloggers and influencers, including Emma Hanton, Jay Halford and Maple from Canada UK.
By Rob Brown2021-01-18T13:49:00+00:00
Change is inevitable, like death or taxes. That doesn’t make it any easier to swallow, particularly if your business is responsible for the production and delivery of goods that can’t simply be warehoused when the world gets turned upside down.
If Covid-19 has given us anything, it is change. So how has the baking industry adapted to the turmoil of 2020? And what will the longer-term impact of the pandemic be on the type of baked goods in demand and how, when and where people want to buy them?
“The past few months have been some of the most challenging that many business owners have ever faced,” says Jacqui Passmore, marketing manager for the UK and Ireland at Dawn Foods.
Tom Faulkner, head of plant-based at Winterbotham Darby, describes what it would mean to win Plant-based Manufacturing Company of the Year at the Food Manufacture Excellence Awards.