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2020 Barrel Full of Money fundraiser most successful to date December 17, 2020
WALLA WALLA, WA (Dec. 16, 2020) – The 10th Annual Barrel Full of Money fundraiser raised a record amount once again this holiday season, despite challenges faced in light of the pandemic, as nearly 50 Walla Walla Valley wineries, area businesses and nonprofit organizations teamed up to raise a significant amount of money for the Blue Mountain Action Council (BMAC) Food Bank.
Barrel Full of Money is a joint effort by BMAC, the Walla Walla Valley Wine Alliance, and other local business sponsors to raise funds in support of local food pantries. Alaska Airlines, Baker Boyer Bank, Columbia REA, Dunham Cellars, Grocery Outlet, Hayden Homes, Seguin Moreau, The Thief Fine Wine & Beer, TMACS, the Walla Walla Union-Bulletin and Walla Walla Valley Wine Alliance member wineries came together this year to donate time, money and resources to the cause. The campaign resulted in a record-breaking $64,737.47 rai
For the sixth year in a row, the Barrel Full of Money fundraiser outpaced itself in giving, despite major limitations the pandemic has caused this year.
The annual charity event, used as a fundraiser for the Blue Mountain Action Council Food Bank, is put on by the Walla Walla Valley Wine Alliance annually in partnership with local businesses and about 50 of its member wineries.
In a year where the regional food bank saw unprecedented numbers of people coming to relieve food insecurity, the campaign resulted in a record-breaking $64,737.47
This is the tenth year of the event, begun in the 2011 holiday season.
Updated Dec. 12
From the COVID-19 pandemic to the wildfires that scorched the West Coast, 2020 has been an incredibly difficult year for many. When restaurants and bars across the globe closed this spring, many hospitality workers found themselves without jobs. As many countries revisit stay-at-home orders during what would normally be the busiest time of year, these workers are once again facing financial insecurity. In light of the myriad issues faced by those the world over, many in the wine and spirits industry have stepped up to offer relief.
Pernod Ricard Brand and Partner Donations to Pandemic Relief Surpass $1.3 Million
Earlier this year, French beverage giant Pernod Ricard, the company behind brands like Perrier-Jouët and Mumm Champagnes and Jameson and The Glenlivet whiskies, directed many of its distilleries around the world to join the effort to meet the world’s need for hand sanitizer.
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