Journalists Who Switched Stations in 2020
File image of a news set at NTV studios in Nairobi
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The media industry was one of the most affected by the Covid-19 pandemic. Most employers either retrenched hundreds of their staff, or enforced pay cuts to cushion themselves from economic ruin.
Renowned TV anchors, top radio personalities either quit or were let go as stations fought tooth and nail to stay afloat during this difficult time. Some of the fired journalists opted to file suits in court seeking reprieve from the corridors of justice on grounds that they had been let go illegally.
Cutthroat radio business: The battle over breakfast shows 3 years ago
The hilarious TV advert comes onto the screen just before the 9pm KTN Prime Time news and there, radio hunk Alex Mwakideu is seen in studio receiving a call from a mysterious caller.
The caller in act is Obama, retired president of the United States. He sits calmly on a couch and explains how he is enjoying listening to Mwakideu and his co-host in their Radio Maisha Breakfast Show. A shell-shocked Mwakideu then engages him.
In yet another advert that debuted on KTN last week, the same radio presenter, who has been the backbone of the leading radio show, is spotted in traffic ranting and raving at another driver whom he challenges to roll his windows down for them to square it up in the early morning Nairobi traffic. When the window rolls down, we are introduced to Nick Odhiambo, the former Classic 105 Larry, Nick and Friends show host.