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What does Southern style look like now? The answer depends on where you look. While some brands are shaped by familial ties in Atlanta, Alissa Bertrand sews the most enchanting and colorful get-ups for her young daughters, and in Texas, sisters Lizzie Means Duplantis and Sarah Means are dressing up the tried-and-true cowboy boot others rely on the land: In Florence, Alabama, Natalie Chanin crafts the pieces in her pared-back collection from locally grown crops. Others still, like Billy Reid’s Alabama-based label, are out to bridge the gap between the old South and the new. “We seek to instill warmth in everything we do,” Reid says.
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New York may have the cachet, but in places like Nantucket; Franklin, New York; and Washington, D.C., a score of designers both new and established are proving that good style (and strong followings) can crop up anywhere. Take a figure like JBD Apparel’s Saudia Islam who, despite Manhattan’s seductions, has stayed put in her native Philadelphia. “The pandemic made me realize that I’m able to run a business in a place that I want to run a business from,” she says, speaking for many young entrepreneurs. Over in Wilmington, Delaware, Asata Maisé who moved back to her home state more than a year ago feels much the same way. By collaborating with local creatives, she says, “we create our own sense of community in our own hub.”
Looking stylish lies at the classy intersection of good taste and unwavering confidence in yourself. And it s really the latter that s the more important of the two. That s one of the things that the founder of the Megababe beauty brand and body acceptance advocate Katie Sturino wants to show the world.
The New Yorker dresses up just like celebrities and proves that you don t have to be runway model-skinny to look so darn good, you set the internet on fire. Check out some of Sturino s hottest new looks below. Remember to upvote your fave pics and let us know in the comments which of her outfits you loved the most and why.