WAKE FOREST, N.C. (WTVD) Black and White Coffee Roasters got cash mobbed and were able to brew up some more business. It s a way to get a concentrated group of people in one place at one time and spend their cash in small businesses, said Leslie Lee, cash mob creator.
Lee recently moved to Wake Forest from Southern California. She brought the cash mob concept with her, encouraging people to spend $20 at a local business. Almost every shop that we did said it was their biggest numbers ever, Lee said.
Now it s giving this local business a bit of a jump start, especially during a pandemic.