National Lottery Shares the Love in New Campaign
January 29, 2021
Core has rolled out a new cross-platform campaign for the National Lottery that will run across TV, VOD, social, online and point-of-sale over the coming months.
Called “Gotta Share the Love” the campaign tells the fictional story of a National Lottery player, “William”, who wins a €7 million Lotto jackpot. He shares the win with his friends and neighbours, by installing a waterpark around his apartment block, complete with a lazy river.
The ad highlights an interesting truth; for many winners, their first thoughts are often about what they can do for others, for their friends and families. The dream isn’t just about winning the jackpot, but all the fun ways you can share it with those you care about.
Fire officials said one adult jumped from a balcony with two kids, a cat and a dog. Author: KGW Staff Updated: 10:28 AM PST December 23, 2020
PORTLAND, Ore. A man was arrested for arson after police said he set his Southeast Portland apartment on fire early Wednesday morning and left without telling anyone.
The fire forced residents to flee the building, including one family who jumped from a second-story balcony to escape.
Residents said the fire started around 2 a.m.
According to a Portland Police Bureau (PPB) spokeswoman, witnesses followed the suspect to a nearby 7-Eleven after the fire started and pointed him out to officers, who took the man into custody.