A Homesick Mo Salah Gets a Taste of Ramadan in Oppo Campaign
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Behind the Work: How an Aromatic OOH Campaign is Helping Argentinian Commuters Suss Out Covid Symptoms
lbbonline.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from lbbonline.com Daily Mail and Mail on Sunday newspapers.
Bossing It 115 1 Add to collection
The partner and CEO at M&C Saatchi Chilanga talks to Laura Swinton about the difference between leadership and just being in charge
For Alvaro Dopico, openness and emotional intelligence are the key between simply being in charge and true leadership. And that means being open about failures, as well as successes – though in an industry that’s all about fame and image, that can be particularly challenging.
Throughout his career, Alvaro has come across various challenges that have built that emotional intelligence and forced him to up his game. In Guatemala, while at BBDO, he learned about what it takes to lead beyond borders. In Colombia, he found himself confronted with the feeling of being an outsider and having to forge a connections based on common love of ideas.
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Creative and music producer Henry Mandelbaum talks to Laura Swinton about the song-a-day project to release royalty-free music
As a creative, Henry Mandelbaum is well aware of the headache of finding royalty free music to use on campaigns and personal projects. But as a music producer, Henry knew he had the tools and connections to level the playing field.
Over 100 days, he and a gang of 10 creative friends created ten albums’ worth of royalty free music, releasing a song every day. Every ten days, a new album cover was released. All are now available on the major streaming platforms, including Spotify.