Griddy came to Texas to disrupt the power market, but can it survive being shaken?
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Griddy, the California-based company that is selling wholesale power to Texans, came to Texas with edge advertising and a plan to disupt power markets. It appears power markets disrupted Griddy.Karen Warren, Houston Chronicle / Staff photographerShow MoreShow Less
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Griddy, the California-based company that is selling wholesale power to Texans, is going head to head against Reliant Energy and TXU for market share. It put up a billboard WTF Reliant on the edge of downtown off of I-10 East, near Gregg ,Monday, July 8, 2019, in Houston. Reliant is reportedly very upset about the sign that went up late last week and has told the sign company to remove it.Karen Warren, Houston Chronicle / Staff photographerShow MoreShow Less
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‘We were trapped’: Texans facing $10,000-plus electricity bills are desperate for relief
Haley Samsel, Fort Worth Star-Telegram, (TNS)
FORT WORTH, Texas The offer seemed almost too good to be true: Sign up for a low Costco-like membership fee, pay market prices for electricity and potentially save big on utility bills. That’s what drove Roland Whitaker, a Decatur rancher and oil worker, to enroll with electricity provider Griddy after hearing an advertisement on radio station WBAP.
For Whitaker, who cares for about 175 head of cattle along with horses and goats, the savings were significant: at least a few thousand dollars per year. He didn’t quite understand how it all worked, but his family was thrilled to have the extra money to invest in the ranch.