How BARC manipulated data on the pretext of âcontrolling outliersâ
The TV ratings agency was struggling to justify the data it was putting out and tinkering with it constantly.
The WhatsApp chats between
Republic TV editor Arnab Goswami and Partho Dasgupta, former CEO of Broadcast Audience Research Council, reveal how the television ratings agency was struggling to justify the data that it was putting out and tinkering with it constantly. This was all being done to push the narrative of âAll iz Wellâ and âwe know what we are doingâ.
This is the story of how a couple of men in positions of power helped set the narrative for what is ânewsâ. A BARC insider we spoke to revealed that Dasgupta and ex-COO Romil Ramgarhia were part of a system where they were manipulating data to decide how channels should be ranked.
Bombay HC reserves orders on Partho Dasgupta's bail plea | Indian Television Dot Com indiantelevision.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from indiantelevision.com Daily Mail and Mail on Sunday newspapers.
Updated Feb 16, 2021 · 03:10 pm A file photo of former BARC CEO Partho Dasgupta. | Partho Dasgupta via Twitter
Former head of the Broadcast Audience Research Council Partho Dasgupta on Monday told the Bombay High Court that the purported WhatsApp exchanges between him and Republic TV Editor-in-Chief Arnab Goswami were mere “loose talks” and that he should not be kept in detention on the basis of the chats, reported
Bar and Bench.
Dasgupta made the submission before a bench of Justice PD Naik, which was hearing the former media executive’s bail plea. The Mumbai Police had arrested Dasgupta in connection with its investigation into the Television Ratings Point scam on December 24. The police have alleged that Goswami bribed Dasgupta with “lakhs of rupees” to ramp up Republic TV’s viewership.
Ex-CEO of BARC Partho Dasgupta. File
| Photo Credit:
twitter.com/ @parthodasgupta
Partho Dasgupta was arrested from Pune on December 24, 2020, and is currently lodged in the Taloja Central Jail.
The Bombay High Court on Tuesday reserved its order on a bail plea filed by Partho Dasgupta, former chief executive officer of Broadcast Audience Research Council (BARC), who is an accused in the Television Rating Point (TRP) manipulation case.
A single bench of justice PD Naik was hearing Mr. Dasgupta’s plea filed under section 439 (special powers of High Court or Court of Session regarding bail) of the Code of Criminal Procedure. It sought bail on merits as the charge sheet in the case has been filed.
Prosecutor Cites Sec 164 Statement Of Witness To Allege That Partho Dasgupta Was Aware Of TRP Manipulation livelaw.in - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from livelaw.in Daily Mail and Mail on Sunday newspapers.