New survey shows 62% of Russian event companies believe it will take over a year to return to pre-Covid activity levels
The Russian Union of Exhibitions and Fairs, together with R&C Market Research Company (part of the St Petersburg-based Restec group), have released results of a survey they carried out to gauge the impact of Covid-19 on the
Russian exhibition industry. Among 1,300 events planned for 2020, less than a half (47%) were held on dates originally specified by the organisers, 37% were cancelled or postponed to 2021, 10% were held on other dates, 6% went online.
The results of the survey highlight the strong impact of the pandemic on the industry in 2020 and the expectations of the respondents for 2021.
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Positive signs regarding a quick recovery for the exhibition industry in 2021
UFI, the Global Association of the Exhibition Industry, has released the latest edition of its flagship Global Barometer research, which takes the pulse of the industry.
Results highlight the severe impact of the COVID-19 pandemic on the exhibition industry worldwide, in 2020. There are also positive signs regarding a quick recovery in 2021.
Globally, between April and August 2020, more than half of all companies reported no activity. This situation changed from September, where the majority of companies declared some operations, at reduced levels for most. Looking ahead to 2021, the share of companies expecting a return to “normal” activity is expected to grow from 10% in January to 37% in June.
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