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McCann Health appoints Adriano Botter as global chief digital officer

McCann Health appoints Adriano Botter as global chief digital officer Botter previously served as digital director for McCann Health Brazil Healthcare communications network McCann Health has announced the promotion of Adriano Botter (pictured above) to global chief digital officer. Prior to taking on the new role, Botter was digital director for McCann Health Brazil. As digital director, he developed partnerships with big technology and social media companies to ‘bridge the gap’ between data, creativity and strategy. He has 14 years of experience in advertising, having worked for various agencies within WPP and IPD, implementing digital projects for local and global brands.

McCann Health Elevates Adriano Botter to Global Chief Digital Officer

Hires, Wins & Business 36 Add to collection Adriano was previously digital director for McCann Health Brazil McCann Health, one of the world’s most awarded global healthcare communications networks, announced today the promotion of Adriano Botter to chief digital officer for McCann Health. In this role, Botter, who was previously digital director for McCann Health Brazil, will lead the transformation of McCann Health’s world-class digital offering across the global network, supporting the network’s clients with digital content that helps shape and tell brand stories and increases consumer engagement. Botter will evangelise the intersection of digital with health-focused marketing via thought leadership and will play a crucial role in the agency’s growth and new business efforts. 

Boston-based VUE Health expands again with strategic senior hires and promotions

Share this article Share this article BOSTON, March 10, 2021 /PRNewswire/ VUE Health fills four strategic senior leaders Matthew West as VP, Human Resources Director, Eyrin Pena, MD, as Medical Director, Amy Knierim as Editorial Director, and Dan Platz as Account Director. VUE Health hires Dan Platz as Account Director VUE Health hires Eyrin Pena, MD as new Medical Director VUE Health hires Matthew West as first VP, Human Resources VUE Health, a woman-owned Boston-based pharmaceutical marketing firm, continues its expansion by adding Matthew West as VP, Human Resources Director, Eyrin Pena, MD, as Medical Director, Amy Knierim as Editorial Director, and Dan Platz as Account Director. VUE has also promoted Kristin Wilson to SVP, Director of Client Services and Scott Dubow to SVP, Director of Digital.

Doceree appoints Preetha Vasanji as Sr VP to helm Doceree Engage

Doceree appoints Preetha Vasanji as Sr VP to helm Doceree Engage Doceree appoints Preetha Vasanji as Sr VP to helm Doceree Engage 05 March 2021 | News Based in Mumbai, Vasanji brings over 20 years of experience from healthcare and pharmaceutical sector Doceree has announced its foray into enterprise level network solution with Doceree Engage, appointing Preetha Vasanji as Senior Vice President to lead the vertical in India. Based in Mumbai, Vasanji brings over 20 years of experience from healthcare and pharmaceutical sector. Before Doceree, she worked with McCann Health in the capacity of Senior VP and General Manager, Mumbai. With Doceree Engage, the physician marketing platform has taken a leap from offering physician marketing solutions to a business segment of a conglomerate to an enterprise level. The focus of the programme will be on enterprise level multi-channel engagement and performance marketing.

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