By Hank Price | May 3, 2021 | 5:30 a.m. ET.
No matter how you look at it, first quarter was another disaster for traditional cable and satellite.
Leading the pack was DirecTV with a loss of 620,000 subscribers. As first reported by Mike Farrell in
Multichannel News, the loss caused Bernstein Media analyst Peter Supino to proclaim: “If DirecTV continues to bleed subs at its average pace over the last year, there will be no subs left in five years.”
Close behind DirecTV was Comcast, which lost 491,000 cable customers. Notably, Comcast added 461,000 high-speed internet customers in the same quarter. Comcast’s explanation that more people are working from home does not hold water. People are headed back to the office, not the other way around. Could it be many of those new internet customers are now subscribing to virtual MPVD services?
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