There has never been a time more important to acknowledge and celebrate the commitment of media professionals and to celebrate those who have pivoted and made it through the pandemic.
That’s why voting in the
2021 MOST Awards shows a commitment to supporting South Africa’s media sector,
which provides lifeblood to millions of South Africans across our diverse
nation, communicating, informing and entertaining them.
The MOST Awards set the
benchmark for media agencies and media owners, and professionals to strive for,
and to be celebrated for the outstanding work they do.
“The 2021 MOST Awards
voting kicked off to a great start but we want to push for more votes to make
The MOST Awards will take place on 8 September 2021
Preparations for the MOST Awards 2021 edition are surging ahead after confirmation that the event will go ahead this year, albeit in a different format.
Representatives
from media agencies and media owners gathered for the annual focus group – held
virtually – to discuss the format of the event, the categories and the research
parameters while acknowledging the impact of the Covid-19 pandemic.
“One of the most
important success factors in our ‘new normal’ business world is the ability to
provide excellent service. Businesses that are able to adapt without
compromising their service levels are going to win,” said Brad Aigner, founder