Texts with ‘reserved for you’ messaging boosted flu vaccine rates by up to 11%. Katy Milkman co-directs the Behavior Change for Good initiative with Penn’s Angela Duckworth. Milkman is also the James G. Dinan Endowed Professor and a professor of operations, information, and decisions at the Wharton School. She has a secondary appointment in the Perelman School of Medicine. (Image: Eric Sucar)
The Behavior Change for Good Initiative (BCFG) at the Wharton School and the School of Arts & Sciences of the University of Pennsylvania, in collaboration with the Penn Medicine Nudge Unit, today released findings from two of the largest-ever research studies aimed at increasing vaccine adoption.
The University of Pennsylvania’s Behavior Change for Good Initiative Unveils Effective Strategies to Boost Vaccination Rates
Share Article PHILADELPHIA (PRWEB) February 18, 2021 The Behavior Change for Good Initiative (BCFG) at the Wharton School and the School of Arts and Sciences of the University of Pennsylvania, in collaboration with the Penn Medicine Nudge Unit (PMNU), today released findings from two of the largest-ever research studies aimed at increasing vaccine adoption. Conducted with Walmart and two regional health systems (Penn Medicine and Geisinger), these studies reveal simple communications that reminded individuals a flu shot was “waiting” or “reserved” for them proved most effective, boosting vaccination rates by up to 11%. The promising results can be adapted to encourage COVID-19 vaccinations.
A budding young scientist made an unusual discovery in a Sherburne County lake last summer.
Twelve-year-old William Guthrie of Big Lake, was volunteering with his family to comb lakes for aquatic invaders when he discovered a golden clam â an invasive species not previously found in Minnesota lakes â in Briggs Lake, southeast of St. Cloud.
Experts with the Minnesota Department of Natural Resources confirmed the discovery, said Megan Weber, an educator with the University of Minnesota Extension and Minnesota Aquatic Invasive Species Research Center.
Golden clams are a bivalve mollusk that can block intake pipes for power plants and water treatment facilities. They have been found previously in Minnesota, but mainly in rivers where a power plant is discharging its cooling water so the river stays warmer year round, Weber said.