Investor interest in emerging markets accelerates post-pandemic By Matt Reynolds 20 April 2021
For those of us who can remember the 1970s, the energy crisis of that decade was a global economic and political super shock. It triggered a major global recession that persisted from 1973 to 1975 and threw the established economic and political order into chaos.
For many at the time, this crisis may not have felt like the end of the world, but it did feel like you could start to envisage it.
But optimism emerged, focusing either on silver linings or efforts to consign the energy crisis to the rear-view mirror as quickly as possible.
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Are you confused by long menus at a restaurant? Plan sponsors face the same challenges with their investment menus, which can lead to participant inaction and imbalanced portfolios. The science behind restaurant menus may provide some insight into how to combat this.
The science of menu engineering
Did you know menus are designed to make it easier for you to choose the meal you want? “The restaurant industry has probably spent tens of billions of dollars over the years trying to understand menu design, menu engineering and psychology,” according to restaurant consultant Aaron Allen. Every item you see on a menu is placed in a precise location to drive customer behavior, which often comes down to making difficult choices easier and quicker.
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