Gibson Has Purchased Amplifier Giant Mesa/Boogie
Big news from the gear world: Gibson has acquired amplifier giant Mesa/Boogie. The sale comes 51 years after Mesa/Boogie launched and decades of producing high quality, boutique amps and cabinets.
“I’m 75 years-old and still at work every day,” says Mesa/Boogie founder Randy Smith. “This is my art and many of our crew have worked along my side for 30 to 40 years. As we witnessed JC [James Curleigh, Gibson CEO] and Cesar [Gueikian, Gibson CMO] transform Gibson, we saw kindred spirits sharing common values and a fierce dedication to quality. Today, Gibson’s guitars are the best-ever and when they asked if we’d like to become Gibson’s Custom Shop for Amplifiers, we envisioned a perfect collaboration that would expand our outreach while preserving our legacy beyond my time. Gibson realizes the unique value of what we’ve all built together and this next chapter in the Mesa/Boogie story is a continuation of that dream.�
Article Contributed by PRIME PR Group | Published on Wednesday, January 6, 2021
Gibson, the iconic American instrument brand, is pleased to announce the addition of Mesa/Boogie one of the most respected and prestigious brands in sound and guitar amplification to their family of brands. Mesa/Boogie the original “Boutique” amplifier company was founded 51 years ago by Randy Smith, who is responsible for creating the ground-breaking circuits that drive some of the most influential sounds of our time. Randy will join Gibson as Master Designer and Pioneer of Mesa/Boogie and beyond. In his new role, Randy will continue his passion for tube technology and his vision for building hand-crafted, high performance amplifiers, that continue to redefine how we experience sound across Mesa/Boogie and Gibson.
Gibson Has Purchased Amplifier Giant Mesa/Boogie
Big news from the gear world: Gibson has acquired amplifier giant Mesa/Boogie. The sale comes 51 years after Mesa/Boogie launched and decades of producing high quality, boutique amps and cabinets.
“I’m 75 years-old and still at work every day,” says Mesa/Boogie founder Randy Smith. “This is my art and many of our crew have worked along my side for 30 to 40 years. As we witnessed JC [James Curleigh, Gibson CEO] and Cesar [Gueikian, Gibson CMO] transform Gibson, we saw kindred spirits sharing common values and a fierce dedication to quality. Today, Gibson’s guitars are the best-ever and when they asked if we’d like to become Gibson’s Custom Shop for Amplifiers, we envisioned a perfect collaboration that would expand our outreach while preserving our legacy beyond my time. Gibson realizes the unique value of what we’ve all built together and this next chapter in the Mesa/Boogie story is a continuation of that dream.�
Gibson Announces Acquisition Of Mesa/Boogie - Blabbermouth net blabbermouth.net - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from blabbermouth.net Daily Mail and Mail on Sunday newspapers.