The mother & daughter-operated company started in 2015, now running a storefront in Coon Rapids as well as a shop in the Mall of America. Maddie and her mom Laurie s business have occupied pop-up shops in the Twin Ports a few times, but they explain that the permanent storefront stems from personal ties to the area.
In the Facebook post announcing the news, it was explained why they are picking Duluth. Maddie shared that both of her parents are from the Twin Ports area, with one of them from Proctor and the other from Denfeld in Duluth. She explained that much of their family is still in the area, and she calls Duluth their second home.