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Mar 06, 2021 10:55 AM EST
The brand reputation ranking for variety stars this month (March) has been published by the Korean Business Research Institute.
The rankings were determined through an analysis of the media coverage, consumer participation, interaction, and community indexes of 50 popular entertainers. The rating was garnered from big data, collected from February 6 to March 6.
Yoo Jae Suk, Jang Do Yeon, and Kim Jong Kook Take the Top 3 of Variety Star Brand Reputation Rankings for March
The top spot was claimed by none other than South Korean comedian, host, and television personality Yoo Jae Suk. The celebrity held onto his spot in the rankings, garnering a brand reputation index of 1,513,363.
AKP STAFF
Korea Institute of Corporate Reputatio
n has revealed brand value rankings of the top TV variety entertainers for the month of March, based on big data analysis!
From February 6 through March 6, 2021, the Institute analyzed big data of 50 currently promoting TV variety entertainers in areas including communication, consumer participation, social activity, etc. 1st place went to the nation s MC Yoo Jae suk, who earned a total of 1,513,363 brand value points. 2nd place went to female comedian Jang Do Yeon with 978,551 points, and 3rd place went to Kim Jong Kook with a total of 975,545 brand value points.
From 4th through 10th place are, in order: