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Feedtrail Closes Additional Funding Round

Feedtrail, a Raleigh, N.C.-based healthcare experience management platform, received an additional round of funding of undisclosed amount. The round was led by existing investors Cofounders Capital and FCA Health Innovations I, an FCA Venture Partners fund.  The company intends to use the funds to scale and meet the demand for its platform, as well as advance its technology, enhancing actionable tools that improve patient and employee experiences while driving strategies, communication, and brand loyalty. Led by Stephanie Alexander, Chief Executive Officer, and Paul Jaglowski, Chief Strategy Officer, Feedtrail provides secure, cloud-based experience management (XM) solutions and advanced data analytics that enable customer experience teams to engage and connect with the right people at the right time, uncover prescriptive insights, and take purposeful action to drive continuous improvement and measurable results across the lifecycle of care. Over 70 innovative health systems a

Feedtrail Closes Additional Round of Funding Following Unprecedented Growth

Feedtrail Closes Additional Round of Funding Following Unprecedented Growth Recent investments will enable Feedtrail to accelerate their growth plans and meet the rapidly increasing market demand for a real-time patient experience platform. News provided by Share this article RALEIGH, N.C., May 24, 2021 /PRNewswire/ Feedtrail, a leading healthcare experience management platform, announced today an additional round of funding has closed. The financing round was led by existing investors Cofounders Capital and FCA Health Innovations I, an FCA Venture Partners fund.  This new funding will enable Feedtrail to scale and meet the growing demand for its platform. Additionally, industry veteran and board member Stephanie Alexander was appointed Chairman of the Board and Chief Executive Officer.

Raymond A Ram returns in first brand work with Saatchi & Saatchi

Raymond A. Ram returns in first brand work with Saatchi & Saatchi May 12, 2021 11:04 Home loans company Rams has launched a new campaign in the first brand work with Saatchi & Saatchi since the agency won the account in 2019.  The integrated campaign revolves around the statement ‘Home Loans are what we do’, a declaration of the “expertise the brand has in the home loan space, while reinforcing its position as a first-party lender,” according to a statement. The campaign carries over the character of Raymond A. Ram, while looking to “evolve the character… both in terms of his confident, attitude-driven personality traits and his role in the home-buying journey”.

Raymond A Ram returns in RAMS newly launched brand campaign via Saatchi & Saatchi Australia

May 12 2021, 9:19 am | BY Ricki Green | 7 Comments In its first new brand work with RAMS, Saatchi & Saatchi has developed an integrated campaign that shines a spotlight on the seemingly obvious statement “Home Loans are what we do”. It’s a declaration of the expertise the brand has in the home loan space while reinforcing its position as a first-party lender.   Says Christian Johansson, head of marketing and digital at RAMS: “We wanted to celebrate what really sets RAMS apart – our team of home loan specialists who focus only on providing tailored home loan solutions for customers. This campaign captures this commitment to customers and how we’re here to support them in their home buying journey.”

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