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SK-II CEO and marketer interview: We didn t know what we were getting into with bold animated series

SK-II CEO and marketer interview: We didn t know what we were getting into with bold animated series
marketing-interactive.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from marketing-interactive.com Daily Mail and Mail on Sunday newspapers.

Welcome to the SK-II CITY: SK-II Builds Virtual City to Bring Tokyo to the World for the Launch of Its New VS Series

Share this article Share this article SINGAPORE, May 2, 2021 /PRNewswire/ With international travel in many parts of the world still on a hiatus, take a trip with global prestige skincare brand SK-II to its first-ever virtual city - SK-II CITY - for the launch of its latest SK-II STUDIO installment: #CHANGEDESTINY.  SK-II CITY Inspired by the streets of Tokyo, the SK-II CITY transports visitors to the middle of a bustling urban intersection with all the sights, sounds and sense of discovery of Shibuya Crossing. Look for Japanese icons like Mount Fuji and Tokyo Tower and enjoy branded experiences found only in SK-II CITY.

SK-II leverages power of Hainan with CDFG for Tokyo Olympics campaign debut

SK-II leverages power of Hainan with CDFG for Tokyo Olympics campaign debut Japanese skincare brand SK-II has chosen the travel retail channel for the global launch of its first animated anthology series – “VS” which highlights the societal pressures faced by women through the experiences of six Olympic athletes, competing at this year’s event in Tokyo. The series aims to inspire every woman that they have the power to #CHANGEDESTINY. The series premiered in Hainan, China alongside the debut of an immersive social retail pop-up store in Sanya’s Haitang Bay Duty Free Shopping Centre in partnership with China Duty Free Group.

Welcome to the SK-II CITY: SK-II Builds Virtual City to Bring Tokyo to the World for the Launch of Its New VS Series

Welcome to the SK-II CITY: SK-II Builds Virtual City to Bring Tokyo to the World for the Launch of Its New VS Series
finanznachrichten.de - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from finanznachrichten.de Daily Mail and Mail on Sunday newspapers.

SK-II STUDIO Returns with VS - an Animated Anthology Series with a Big Purpose; Teams up with Olympic Athletes to Defeat Kaijus in Society

SK-II STUDIO explores different aspects of societal pressures that women experience: Trolls. Pressure. Image Obsession. Rules. Limitations. Machine-Like Mindsets. Brought to life in the form of a strange beast or kaiju in Japanese, each A mix of animation and live action, the VS series spans across a broad range of genres including sci-fi, fantasy, action and sports. Each episode is independent, with its own universe and style, featuring the work from award winning animation studios- Imaginary Forces, Passion Pictures, Platige Image and C3and original music from singer-songwriters like John Legend and Lexie Liu. The VS series released worldwide on 1 May 2021 with a global premiere in Hainan, China together with the debut of an immersive social retail pop-up store in

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