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Santa Anita Handicap Lures Undefeated Maxfield
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Maxfield, Independence Hall Vie in Santa Anita Handicap
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Pollstar | 1/ST Appoints Jimmy Vargas CEO of Newly Formed 1/ST Experience, Bringing Entertainment To Racetrack Venues
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1/ST Appoints Jimmy Vargas As Chief Executive Officer, 1/ST Experience
HALLANDALE BEACH, Fla., Feb. 25, 2021 /PRNewswire/
1/ST has appointed
Chief Executive Officer of
1/ST EXPERIENCE. This innovative new business unit will focus on guest experience, venue management, venue operations and asset development to elevate the customer experience at and beyond the racetrack.
Vargas will lead an integrated team of marketing, hospitality, partnership, venue and event management experts focused on attracting a new generation of fans to the sport of Thoroughbred horse racing while elevating the guest experience at
1/ST venues in California, Florida and Maryland. Vargas will report directly to
Belinda Stronach,
1/ST Appoints Jimmy Vargas As Chief Executive Officer, 1/ST Experience
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