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Sarge cracks the case in latest Budget Direct instalment

Sarge cracks the case in latest Budget Direct instalment July 22, 2021 10:04 Budget Direct has released the latest instalment in the Insurance Solved saga, showing Sarge, Jacs, and dog Chief. The work, via 303 MullenLowe and titled The Evidence of Excellence sees Sarge crack the case on why Australians are switching to Budget Direct. In the 30-second spot, the trio avoids traps to navigate their way into a hidden basement. Once in, they find a safe with robots stacking the shelves with the numerous awards Budget Direct has won. Amongst the spot are easter eggs referencing previous episodes. Jonathan Kerr, chief growth officer at Budget Direct, said: “Finding a way to shine a bright light on Budget Direct’s leadership in independent insurance awards, that also sat well in our Insurance Solved narrative, was loads of fun and we are absolutely delighted with the outcome.”

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