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애플, 가상화폐 등 대체결제 도입 초읽기
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FISHERS, NY – As the New York Apple Association BB #:153673 ramps up its retail and foodservice promotional plans for this coming fall harvest, they add to their retail and foodservice team.
Corey Woodward, a fresh fruit and vegetable veteran, joins the association as Account Manager. Woodward has served in several capacities while employed with C. H. Robinson in his 21-year career, ranging from sales to account management. Woodward earned a degree in Business in Marketing from Clarkson University, focusing on branding, consumer behavior, targeted marketing, and brand equity.
“Corey has a strong background in sales, contract negotiations, and in working with retailers and the foodservice industry in developing vertical programs. The New York Apple Association has been active in working with retail and foodservice accounts in developing programs that bring awareness to the consumer about New York apple varieties in addition to creating and implementing promotions that increase a
May 14, 2021
The third Eastern Produce Council Leadership Class experienced key aspects of the produce logistics and distribution system with a tour of the Philadelphia Wholesale Produce Market and Holt Logistics on May 11. “In this first event of our current leadership program we were excited to engage this group of talented industry professionals with such crucial supply chain partners such as PWPM and Holt,” said Susan McAleavey Sarlund, EPC executive director.
The group started the day at PWPM with a presentation on the market’s history, evolution and current technology from John Vena of John Vena Inc., a former member of the PWPM Board of Directors and current “unofficial historian.” Vena explained how the PWPM traces its roots back to the days of William Penn and noted the current modern facility will celebrate its 10th anniversary this June. “Terminal markets have always played an important role in the distribution of produce,” he said. Participants had the opp