Malaysians in white flag plea for help in lockdown © Getty Images A Malaysian resident receives food in an area that has been placed under strict lockdown measures
Malaysians struggling amid a strict lockdown are flying white flags outside their homes as a plea for help.
The #benderaputih - or white flag - campaign gained momentum on social media last week, to help lower income families signal distress.
In response, neighbours, celebrities and businesses have offered help, providing food and other essentials.
Malaysia has been under a nationwide lockdown since 1 June to rein in a surge of Covid infections.
Emotional stories of families with depleted savings surviving on one meal a day have made the news in recent weeks.
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