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Zerina Akers on Her Work Had a Better Quarantine Than Most

Zerina Akers on Her Work Had a Better Quarantine Than Most
elle.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from elle.com Daily Mail and Mail on Sunday newspapers.

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How Performance Marketing Works [+ 6 Tools You Can Use]

How Performance Marketing Works [+ 6 Tools You Can Use] A lot of companies have employee referral programs. The concept is simple: If you refer someone who ends up getting hired, you earn a reward (typically a cash bonus). It s a win-win – HR gets qualified candidates while employees feel motivated to assist in the search process. The caveat we often see is that if the employee leaves the company within a certain window, the reward is null and void. Why give out a commission if the company won t see a return on their investment? This is the same principle behind performance marketing.

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Zerina Akers Talks New Project Black Owned Everything

Zerina Akers Talks New Project Black Owned Everything I think that the uproar of last year has created a certain accountability for many companies to actually put their money where their mouth is, Akers tells ESSENCE. Photo: Photo by Bennett Raglin/Getty Images for ESSENCE Fashion House) Earlier this month, wardrobe maven Zerina Akers officially launched Black Owned Everything. Last year, Akers started an Instagram page with the same name, providing a social directory and immediate exposure to Black-owned brands. After encompassing a successful run on social media, the curator has launched a platform that is both a marketplace and media culture hub built to amplify a diverse community of creators.

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93 Black-Owned Makeup, Skincare, and Fashion Brands to Support Now and Always

93 Black-Owned Makeup, Skincare, and Fashion Brands to Support Now and Always
vogue.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from vogue.com Daily Mail and Mail on Sunday newspapers.

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Zerina Akers Turns Black Owned Everything Into an Online Shopping Destination

The stylist Zerina Akers, known for her work with Beyoncé and Chloe x Halle, is pivoting Black Owned Everything into an online e-commerce site.

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