Wer im E-Commerce erfolgreich sein will, muss die IT und die Logistik im Griff haben. Davon ist Stephan von Scheel, Managing Partner bei der Logistik-Beratung RizonX, überzeugt. Im Interview spricht er über die Herausforderungen, die die Logistik an Retailer stellt.
Warum Handelspartner zwischenschalten, wenn ein direkter Vertrieb auf Image und Umsatz einzahlt? Wir zeigen, welche Prominenten bereits die D2C-Welle surfen, dabei auf übliche Vertriebsketten verzichten und ihre Brands über eigene Kanäle bewerben und vertreiben.
Các xu hướng trong marketing B2C (Business-to-Consumer, từ doanh nghiệp đến khách hàng) trong năm 2021 sẽ giúp doanh nghiệp xây dựng chiến lược marketing, quảng bá sản phẩm hiệu quả.
PHOTO:
Unsplash/Roman Kraft
Online tech-focused retailer Newegg got in on the Doge Day fun on Monday by announcing that it will now be accepting Dogecoin as an official payment method. Newegg has been eager to accept the shift to digital currency. In 2014, the company was the principal e-retailer to accept Bitcoin for payment of purchases made on Newegg. The organization is also allowing users to pay with Dogecoin while shopping on the website.
âThe excitement and momentum around cryptocurrency are undeniable, and the recent surge in Dogecoin value underscores the need to make it easier for customers to make purchases with this popular cryptocurrency,â said Andrew Choi, Sr. brand manager of Newegg.