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Digitisation driving tax transformation and technology agenda across ME: PwC survey

Digitisation driving tax transformation and technology agenda across Middle East businesses: PwC Middle East survey

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Business leaders confident about resilience of their firms

Business leaders confident about resilience of their firms DUBAI, 4 hours, 11 minutes ago A significant 84% of Middle East respondents to a survey reported general confidence and pride about their organisation’s pandemic crisis management programme and communication, compared with 71% globally. Titled “Building a more resilient tomorrow, today”, Middle East findings of the Global Crisis Survey by professional services group PwC examines how Middle East business leaders and organisations  prepared for and responded to the unprecedented disruption of Covid-19 and, significantly, what actions helped companies to emerge stronger. The survey findings revealed that Middle East organisations had less of a negative impact as a result of the pandemic, with 41% responding that it had a positive impact, compared to only 20% globally.

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