Oldsmobile Division, General Motors
Imagine a time when Detroit personal luxury coupes roamed the land, and the Olds Cutlass Supreme Brougham reigned as the new-car sales king of that land. The peak of this era came in 1976, when The General would send Oldsmobile Division workers to your office to build a new Cutlass around you. Some suspension of disbelief required. This content is imported from YouTube. You may be able to find the same content in another format, or you may be able to find more information, at their web site. Let s Go Olds Shopping!
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Back in 2013, I saw perhaps the finest Olds Cutlass Supreme Brougham in the wild (excluding car shows, of course): a silver-blue ’77 coupe with white landau top. It was, quite simply, gorgeous. And I have a history with the Colonnade Cutlasses. That’s right folks, it’s another ’70s Brougham post. But if you’ve been reading my stuff for even a couple of months, you will know that’s par for the course. So onward!
As the 1970s tagline said, “There is a special feel in an Oldsmobile.” And it was actually true, not just hype. There is little doubt that the Oldsmobile Cutlass Supreme coupes-whether the top of the line Brougham or a standard coupe-was the most popular of the 1973–77 GM Colonnade mid-size roster.