Lyndon Louis, Executive Creative Director, Brandcare Mumbai
Some of the work done in 2020-21 was, in many ways, reflective of the period itself: edgy and unusual. This was work that respected the environment it inhabited. As a member of this year’s Health & Wellness Jury at One Show (oneshow.org), I had the privilege of meeting quite a few of such unexpected gems.
Take, for instance, the ‘Unfinished Votes’ project executed by gun safety organisation, Change the Ref. It saw the threads of technology, creativity and humanity coming together to create the fabric of a safer society - at an individual as well as collective level.
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