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Earth Day = Green Guides - Environment

To print this article, all you need is to be registered or login on Mondaq.com. It s Earth Day! A perfect day to think about the FTC s Green Guides, designed to help marketers develop claims about the environmental benefits of their products. The Green Guides address the following types of claims: (a) general environmental benefit claims; (b) carbon offset claims; (c) certifications and seals of approval; (d) compostable claims; (e) degradable claims; (f) free-of claims; (g) non-toxic claims; (h) ozone-safe and ozone-friendly claims; (i) recyclable and recyclable content claims; (j) refillable claims; (k) renewable energy claims; (l) renewable materials claims; and (m) source

Green guidesKelley dryePrivacy law resourceEarth day green guidesEnergy and natural resourcesEnergy lawClimate changeEnvironmental lawArketing amp brandingபச்சை வழிகாட்டிகள்கெலீ உலர்த்திஆற்றல் மற்றும் இயற்கை வளங்கள்ஆற்றல் சட்டம்காலநிலை மாற்றம்சுற்றுச்சூழல் சட்டம்

Plastic packaging s low recycle rate at last gets sufficient scrutiny

Recycling on Everyone’s Radar Recycling of packaging has been ubiquitous for decades, and yet, its systems have many moving parts, often confuse consumers, and could be more effective at recovering packages. Apr 23rd, 2021 For plastics recycling to work correctly, for example, it helps to have consistency in the use of identifiers for the different polymers, and for consumers to have some level of understanding of those identifiers, and for consistency in labeling claims about recyclability, and for recycling facilities to standardize what they can accept and process. Failure of any one of these can make the whole system less effective.

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Deceptive Marketing 101: How Products Marketed as Recyclable End Up in Landfills

0 It’s an open secret in the plastics industry that recycling plastic generally doesn’t work. Yet consumers drop plastic products in the recycling bin every day. Why? Because the plastics industry convinced them that they can keep plastic out of landfills. According to an investigation last year by National Public Radio (NPR) and Public Broadcasting Service (PBS), it was the plastics industry not the environmental lobby that spent tens of millions of dollars on ads touting the recyclability of plastics, “promoting the benefits of a product that, for the most part, was buried, was burned or, in some cases, wound up in the ocean.”

Public broadcasting serviceNational public radioNational advertising divisionDeceptive marketingHow products marketedGreen guidesMutual fund returnsAnk fixed depositsNvestor returnsOrtfolio allocationபொது ஒளிபரப்பு சேவைதேசிய பொது வானொலிபச்சை வழிகாட்டிகள்பரஸ்பர நிதி வருமானம்

Wrap-Up of Federal and State Chemical Regulatory Developments, April 2021 | Bergeson & Campbell, P C

Wrap-Up of Federal and State Chemical Regulatory Developments, April 2021 | Bergeson & Campbell, P C
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Environmental Marketing Claims – It s Not Easy Being Green | Faegre Drinker Biddle & Reath LLP

To embed, copy and paste the code into your website or blog: It’s April, which means it’s time for Earth Day. But for so many consumers, sustainability is top of mind all year. Consumers are constantly seeking out products and services that they can feel good about using and purchasing. And marketers want to tout what their company is doing to be good to the environment. As a result, the marketplace is flooded with claims that our household cleaners are “non-toxic” and our packaging is “recyclable” along with many other environmental benefit statements for products and services. To avoid what’s commonly known as “greenwashing,” marketers need to ensure that statements made about the environmental benefit of their products or services are clear, truthful, and evidence-based. A top resource in this area is the Federal Trade Commission’s “Green Guides,” which can help companies avoid making environmental benefit claims that can attract regulators and

Faegre drinker biddle reathCommission green guidesFaegre drinker biddleFederal trade commissionGreen guidesEarth dayதரகு பச்சை வழிகாட்டிகள்கூட்டாட்சியின் வர்த்தகம் தரகுபச்சை வழிகாட்டிகள்பூமி நாள்