By
Mar 12, 2021
On Saturday, Mar. 13, The Korean Brand Research Institute released their boy group brand reputation rankings for the month of Mar. 2021. Keep on reading to see who made the top rankings.
What are the Brand Reputation Rankings?
The brand reputation rankings are an index created through brand analysis to find consumers online habits and how they impact brand consumption. Analyzing a boy group s brand reputation ranking can measure the positive influence of a boy group, the media s interest in the group, the customer s interest in the group, and the group s communication volume.
To determine a group s brand reputation index, the Korean Brand Research Institute determines the group s participation index, media index, communication index, and community index by analyzing 42,275,234 pieces of big data from Feb. 13 to Mar. 13. Compared to the available 52,820,091 pieces of big data in Feb. 2021, it decreased by 19.96%
By
Mar 11, 2021
Gaon revealed the albums that were able to get the greatest number of sales by individual buyers in February 2021.
(Photo : BTS Official Instagram Account and SHINee Official Instagram Account)
The popularity of K-pop continues to grow as more and more South Korean acts dominate music charts and audio streaming sites worldwide. On Tuesday, March 10, Gaon revealed the albums that were able to get the greatest number of sales by individual buyers last month. Keep on reading to know if your favorite artists made it to the list.
BTS BE and SHINee s Don t Call Me Are the Top Best-Selling K-pop Albums in February 2021