Grindr is probably the world’s best-known social networking app for LGBTI people. It’s a global success story born from a simple idea – connecting gay men through GPS. Today, it’s much more than the hook-up app that caught the headlines with its release over a decade ago. Grindr is now active in nearly every country in the world and has millions of users.
But with success comes scrutiny, and Grindr has been facing a lot of criticism of late, particularly over how it uses the data of those millions of users. That criticism led to a court case and, ultimately, a massive fine. Norway, where the approx. $10 million fine was issued, might seem remote to the millions of Grindr users across the Americas. But the case significant, not least due to the fine representing 10% of the company’s turnover – the highest level for a GDPR breach.
Deep Nostalgia : MyHeritage now allows you to animate old photos using deepfake technology thenationalnews.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thenationalnews.com Daily Mail and Mail on Sunday newspapers.
My great great grandmother, Louisa Roakes (1871-1942), animated using the Deep Nostalgia tool on @MyHeritage#Genealogy#MyHeritage#DeepNostalgiapic.twitter.com/mb9b9uQdwi
This is my great-grandmother, Kathleen. I’ve always felt so close to her even though she died when I was 2 years old. This #DeepNostalgia video brought tears to my eyes to see her move, almost like seeing her as she was posing for this photo. Remarkable! #RootsTechConnectpic.twitter.com/ZRc41JOo3e
MyHeritage’s AI-powered viral marketing playbook with this deepfakery isn’t a complicated one: They’re going straight for tugging on your heart strings to grab data that can be used to drive sign-ups for their other (paid) services. (Selling DNA tests is their main business.)
Norway to fine dating app Grindr $11.7million over privacy breach
A woman checks the Grindr app on her mobile phone in Beirut, Lebanon. Gay dating app Grindr faces a fine of more than $10 million from Norwegian regulators for failing to get consent from users before sharing their personal information with advertising companies, in breach of stringent European Union privacy rules.
The Norwegian data privacy watchdog said that it notified Grindr LLC of its draft decision to issue a fine for 100 million Norwegian krone ($11.7 million), equal to 10% of the U.S. company’s global revenue.
The Data Protection Authority took action following a complaint by the Norwegian Consumer Council alleging personal data was shared unlawfully for marketing purposes. The council had detailed in a report last year how Grindr and other dating apps leaked personal information to advertising technology companies for targeted ads in ways the council said violated the EU’s tough GDPR privacy rules.
Norway to fine dating app Grindr $11 7M over privacy breach hickoryrecord.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from hickoryrecord.com Daily Mail and Mail on Sunday newspapers.