More travel executives get their mission-critical industry news from Skift than any other source on the planet.Tell me more
In early 2013, five months after Skift’s official launch, we predicted that last-minute hotel bookings on mobile phones would become the norm, and that paying fees for ancillary services, from checked bags to spa appointments, would become second nature.
Looking back Covid notwithstanding we did a credible job in highlighting our predictions of 13 pertinent travel trends, with some of our forecasts so on point that today the things we envisioned in 2013 are now merely taken for granted.
While we nailed many of the 13 Global Trends That Will Define Travel in 2013, we missed the mark on a few, and others are nuanced or require further explanation.
Commentary: Chinese fashion giant Shein has taken over the world It has just met its match
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Why H&M is failing to resonate with consumers? Image via H&M
Despite making positive strides towards sustainability, H&M still bears the brunt when it comes to consumer opinion on which brands are the most eco-focused. Wolff Ollins global chief executive officer Sairah Ashman questions why.
Rewind back to 2010 when H&M first launched its Conscious Collection of clothing made from organic cotton, recycled polyester and other sustainable materials. That same year, the Garment Collecting initiative was unveiled, with the aim of closing the loop for textiles, making H&M the first fashion company to collect old textiles in stores globally for reuse and recycling.