GitHub apologizes for firing employee over ‘Nazi’ remark, hospitals and governments turn to influencers for COVID-19 campaigns, and the NRA declares bankruptcy
Also: Ford calls for unity, search engine DuckDuckGo reports 62% daily search growth in 2020, Oscar Mayer seeks Weinermobile spokesperson, and more.
Hello, communicators:
Cuisine Aunt Dai, a Chinese restaurant in Montreal, is grabbing both headlines and kudos for the honesty that its owner, Feigang Fei, includes in his menu.
Here’s the eatery’s Vermicelli salad menu listing:
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Here are today’s top stories:
GitHub apologizes for firing employee over ‘Nazi’ remark
The company issued a
PGA cuts ties with Trump, organizations pause political donations and Twitter permanently bans Trump’s account
Also: AWS pulls social media app Parler’s hosting, General Motors launches redesign focused on an electric-driven future, Purcotton apologizes for ad, and more.
Chinese brand Purcotton issued a
mea culpa after backlash over its recent ad, which shows a woman being followed down a dimly-lit street by a man wearing a mask. As the man approaches, the woman uses a Purcotton wipe to remove her makeup, which scares away the would-be attacker.
… Purcotton originally defended the advertisement as a creative way to advertise the “cleaning function of the product,” but as the calls for a boycott grew, the company removed the video from their accounts and eventually apologized on January 8.
TikTok personalizes users’ 2020 recaps, Execs’ ‘unprecedented’ interest in mental health, and FedEx gives Toys for Tots $5M
Also: A digital marketer’s take on ‘Deck the Halls,’ Pinterest reports the hottest trends for 2021, Los Angeles Rams’ player to launch YouTube series, and more.
Hello, communicators:
SEMrush’s social media team recently tweeted a new take on “Deck the Halls” to focus on marketing efforts:
Change the lyrics to a holiday song to include some elements of digital marketing. Deck the site with schema markup
Fa la la la la, la la la la Tis the season to be mobile
Fa la la la la, la la la la
KC Star reports on its past racist coverage, Tropicana apologizes for mimosa-themed campaign, and TikTok’s top 2020 campaigns
Also: Ford brings back a holiday season staple, Yorkshire Tea’s masterclass in Twitter engagement, a guide to digital marketing across channels, and more.
Hello, communicators:
Chevy Chase and Beverly D’Angelo reprised their roles within the holiday favorite “National Lampoon’s Christmas Vacation” and this time, the star of the commercial included Ford’s Mustang Mach-E.
It’s great to be back for another Christmas with my on-screen family and its rotating assortment of kids and I have Ford and Mustang Mach-E to thank for paying me to do it. I suppose you’re expecting some sort of riff on electric cars, but I can say with 85% certainty that this thing probably won’t cause any blackouts in your neighborhood when you plug it in.
Tyson fires employees involved in COVID-19 ‘betting pool,’ Burger King turns Instagram over to competitors, and Twitch bans derogatory lingo
Also: Blue Apron and Disney+ provide socially-distanced ‘dinner and a movie,’ GroupM forecasts e-commerce success in 2021, holiday gifts for communicators, and more.
Hello, communicators:
Disney+ partnered with Geico in an ad showcasing how “X-Men” characters would use their abilities in daily routines:
Honestly? If we had mutant abilities, we’d do the same things. Here are 11 ways the X-Men use their powers for everyday tasks. #DisneyPlus Presented by @GEICO#adpic.twitter.com/Z50xwedtxe
Here are today’s top stories: