From Joe Jonas to Mason Ramsey, THON usually hosts a variety of performers to create energy and excitement throughout the weekend.
But with the usual 46-hour dance marathon shifting to an entirely virtual format, the tradition of surprise performances is still in question.
Conlan Keefe has participated in THON for the past three years and said the virtual format âputs a damperâ on the weekend.
âI was really looking forward to going and seeing who the musical acts are live and in person,â Keefe (senior-supply chain management) said. âIt s still cool when stuff like that is virtual, but obviously, it s not the same.â
This past year, small businesses have been hit hard by the coronavirus pandemic. However, that hasnât hindered some business ownersâ giving spirit.
Nicole Hart, owner of Hart2Hart Gifts, is a member of a group of 16 small businesses that raises money collectively for THON. Her business sells denim clothing and other gifts, which she started in January 2020.
Hart, a Penn State marketing alumna who graduated in 2008, said out of the 16 businesses that contribute, eight of them are managed by Penn State alumni.
Pictured above is one of the jackets made by Hart2Hart. Courtesy of Hart2Hart Gifts
This is the first year the coalition of small businesses is giving to THON. It has raised over $3,000 in a three-day period from Feb. 1-4, according to Hart. The fundraiser was a joint giveaway where each small business donated a product and promoted the giveaway prize on their social media pages. The small businesses asked people to donate a minimum