By Floyd Vergara, Director of State Governmental Affairs, National Biodiesel Board
Special to The Digest
Since 2020, Americans have been hyper focused on their health and the air they breathe as a paralyzing pandemic swept across our country and many others. While the pandemic put us in a state of shut down, pushing us apart, it brought a lot of us to the same realization – our health and safety is critical. Now, many people from coast to coast are prioritizing cleaner, healthier air. In short, they want to feel protected while stepping outside of their homes.
As people look for lower-carbon fuel options to not only get safer air but provide a cleaner environment, the National Biodiesel Board is excited to spread the word about a readily available, drop-in solution: biodiesel. Throughout the past couple years, the National Biodiesel Board has touted that our industry is
(Minnesota Soybean Research and Promotion Council/KROX) Over the course of two decades, biodiesel has proven to be nothing short of heroic in helping to clean Minnesota’s air. Starting this week, the Minnesota Soybean Research & Promotional Council (MSR&PC) is debuting a super-powered campaign that highlights the wonder of biodiesel.
For the next several months, biodiesel’s carbon-reduction message will be splashed across dozens of Metro Transit buses in a comic book-themed campaign sponsored by MSR&PC. The Council has also launched a new website – mnbiodiesel.com – touting the muscle behind this homegrown fuel.
Earlier this spring, the Metropolitan Council approved a measure to invest $122 million in adding 143 new biodiesel buses to the Metro Transit’s fleet. The new buses account for about 15% of the fleet. 46 buses in total will carry MSR&PC’s superhero message.