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Media agencies challenged to go Beyond 3% by SBS and NITV
March 15, 2021 10:23
SBS Media has launched Beyond 3%, an initiative to encourage media agencies to learn more about the role and value of Aboriginal and Torres Strait Islander people in media.
The announcement:
SBS Media is raising awareness of the benefits of greater investment by agencies and brands in Australia’s Indigenous media platforms with the launch of Beyond 3%, an initiative designed to inspire, engage and encourage a long-term shift in the sector.
National Indigenous Television (NITV), part of the SBS network, is one of the many media services across Australia providing a voice for Aboriginal and Torres Strait Islander peoples, and a place for their stories to be shared, explored and celebrated.
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