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April 8, 2021
A variety of weather-related issues have delayed planting or necessitated replanting in some watermelon production areas around the country, which may lead to a delayed harvest of a week or more in those locations. But in general, “we are very optimistic about this season,” Mark Arney, executive director of the National Watermelon Promotion Board in Winter Springs, FL, told The Produce News. “Overall, it is shaping up to have a really quality watermelon crop.”
Most of the watermelons in the U.S. market were coming from northern Mexico, with production below normal due to weather issues, although quality remained high as growers were “being cautious about what they are harvesting,” Arney said. Imports from Central America, predominantly Honduras and Guatemala, were also down, but quality remained good.
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March 10, 2021
National Watermelon Promotion Board held its biannual board meeting virtually on Saturday, March 6 during which board member Jordan Carter was elected president by her peers, becoming the first woman to serve in this position. Prior to this nomination, Carter (District 3, Cordele, GA) served as secretary/treasurer as well as interim president since January 2021.
“I am overjoyed and beyond honored to serve as president and want to make my time in service meaningful,” said Carter. “I am so grateful to be a part of an amazing board of directors who work hard every day to promote watermelon and all of its goodness. I am looking forward to supporting initiatives that inspire each other and to developing relationships for continued growth. Together, we can bring fresh insights and energy to carry out our shared goals of increasing demand for watermelon.”