Gamescom switches from a hybrid to all digital event
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The past year has been tough on physical events, as the ongoing COVID-19 situation prevented mass gatherings of large groups of people in public spaces. As the pandemic started to slow down and vaccines have started rolling out, there was hope for some âhybridâ event plans for Gamescom 2021, but the organizers have revealed they are now officially switching back to an all digital event.
The announcement comes after multiple event partners were not yet prepared enough to plan for physical conventions: â
even though the hybrid concept was very well received by the partners, we had to recognize that Gamescom still comes too early for many companies in the industry due to the required planning reliability,â said Oliver Frese, the Chief Operating Officer of Koelnmesse.Â
Geeky Gadgets
10:21 am
The organisers of the annual Gamescom event has this week announced that Gamescom 2021 will once again be an all digital event. Gamescom is currently the largest event for computer and video games and Europe’s most “comprehensive business platform for the games industry” and will once again be free of charge for all and will be a completely digital event for 2021. The decision has been made by the German Games Industry Association and Koelnmesse taking into account the current situation, during which too many companies are unable to participate in physical events this year, due to the ongoing worldwide pandemic.
05 May 2021, 07:05 pm
Gamescom 2021 will proceed as an online-only event in August, reversing previous plans to hold a hybrid physical gaming expo.
The decision to hold the biggest game-industry trade show was made based on responses from fans and potential exhibitors.
Gamescom 2021 Schedule of Events
Gamescom 2021 is slated to take place from Aug. 25 to Aug. 27, with Devcom starting the events on Aug. 23.
According to VentureBeat s report on May 5, tickets are planned to be available for purchase starting May. This decision was made after extensive discussions with partners and exhibitors, the press release reads. Thus, the organizers take into account the current situation, in which too many companies are unable to participate in physical events this year due to the still difficult development.
Here s The E3 (And Not-E3) 2021 Press Conference Schedule So Far
Image: Electronic Software Association
Last year, amid a mismanaged pandemic and sweeping social distancing regulations, the Entertainment Software Association called off its annual E3 event. But the stretch between late May and early November was positively littered with digital showcases and press conference conferences. If you followed video games closely, you tuned in to a new event on what felt like a weekly basis.
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This post was originally published on April 16, 2021.
This year is shaping up similarly. E3 is back, but as an all-digital event. Many of the industry’s biggest players are following suit, turning to digital presentations to relay the spree of trailers, updates, reveals, and “just one more thing”s to the masses. Here’s what we know is coming so far, and we’ll update this post as organizers confirm details about upcoming events.
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