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Struggling Museums Are Increasingly Relying on the Generosity of Artists to Convince Private Donors to Bail Them Out
As donors take their foot off the gas of arts giving, artists have been called in to reenergize them. It s a lot of pressure.
December 14, 2020
Artist Rashid Johnson, a frequent donor to museum fundraisers, at his Brooklyn studio on June 18, 2019. (Photo by Chris Sorensen for The Washington Post via Getty Images)
Museums rely on artists to create compelling exhibitions, public programming, and sometimes even promotional materials. But during this unprecedented year, they’ve been leaning on them more than ever for something else, too: fundraising.