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Crystal Cox/Business Insider Startup founders and investors say the sextech category has never been hotter. Half of adult Americans have gotten a COVID-19 vaccine, and that could lead to more sex this summer. Venture capital funding is flowing to these startups, as investors warm up to the vice category. Last year, Cake, a sexual health and wellness startup, sold more coconut oil moisturizing cream made for men s masturbation than any other product it offers. Now, as more people get a COVID-19 vaccine and leave their homes to mingle, the company says it s seeing an uptick in sales of lubricants and cleansing wipes created for couples sex. 

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