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Principio de Peter, la ley que explica por qué todo puesto de empleo es ocupado por alguien incapaz de desempeñarlo
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¿Por qué todo puesto de empleo tiende ser ocupado por alguien incapaz?
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The Hallway’s Chris Murphy on the extent of the industry’s inaccessibility for junior talent
The Hallway s Chris Murphy has observed the accessibility issue in ad land and is taking steps to try and address it. After launching YouTube series, Shit. What Now? , Murphy chats to Mumbrella s Zoe Wilkinson about how challenges facing junior talent and recruitment extends beyond just creative to all disciplines in the industry.
May 5, 2021 10:49
There is no simple fix to bridging the gap between the agencies and the junior talent trying to find their way in. It will take action from many.
One person taking action is The Hallway’s Chris Murphy, who has started YouTube series ‘Shit. What Now’ to demonstrate to talent the breadth of opportunities available in advertising and showcase industry leaders’ opinions on what makes a candidate successful on the path in.
Why the narrow path for junior creatives into the ad industry is impacting diversity
The advertising industry has found itself on a pedestal as roles for entry-level creatives appear few and far between, creating a backlog of talent trying to find their way in. Agencies have fallen back on hiring through knowing someone, that knows someone; and the influence of having AWARD School on a resume is narrowing the field of potential talent to be recruited. What this equates to then is a question of diversity in the industry.
Mumbrella s Zoe Wilkinson shares the experiences of junior creatives trying to break in, and examines the leaders view on diversity and recruitment to uncover the challenges the industry is facing, raising the question - where to from here?
Approfondir et faire fructifier les échanges et l inspiration mutuelle
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