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If this year has taught us anything, it’s that rich people really love space. So it’s hardly surprising to learn that luxury car manufacturer Porsche is entering the private space race alongside the likes of Jeff Bezos, Elon Musk and Sir Richard Branson.
Porsche SE – the family holding company behind Volkswagen Group – is investing in Munich-based rocket startup Isar Aerospace in the hope of securing access to up and coming space technology.
“We are convinced that cost-effective and flexible access to space will be a key enabler for innovations in traditional industries as well as for new and disruptive technologies and business models,” Porsche SE executive responsible for investment management Lutz Meschke said in a statement.
Porsche SE invested in Munich-based Isar Aerospace, a company that develops and manufactures launch vehicles for the transport of satellites
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