Small is beautiful. Small independent restaurants, small book shops, small online businesses selling small home-made soaps. And despite the trials and tribulations of a worldwide pandemic, we’re seeing our small retail partners picking-up pace.
It’s difficult to see big iconic brands like John Lewis and Argos close stores – it’s unpopular – but COVID-19 has fast-forwarded plans which were already overdue. Argos for example, is ideal for an online business model.
When we hit our second lockdown early November, retailers were more prepared. Digital strategies were in place and resistance from some of our favourite bricks and mortar outlets was futile.