Ben Shapiro, political commentator and founder of polarizing conservative website
The Daily Wire, effectively rules Facebook, NPR reported on Monday, writing that he drives an engagement machine unparalleled by anything else on the world s biggest social network site.
The Daily Wire has been so successful, in fact, that in May, the site generated more Facebook engagement on its articles than
The New York Times,
The Washington Post, NBC News, and CNN combined, NPR writes. Over the past year, its stories have seen more Facebook likes, shares, and comments than any other news publisher by a wide margin.
But how does he do it? Well, to start, there s a demand amongst certain subsets of the public for outrage politics, and those on the right like
How Ben Shapiro Is Using Facebook To Build A Business Empire : NPR
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Outrage As A Business Model: How Ben Shapiro Is Using Facebook To Build An Empire
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KUOW - Outrage As A Business Model: How Ben Shapiro Is Using Facebook To Build An Empire
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