Brand Firm Takes Controlling Stake In Toys R Us Parent
NEW YORK (AP) A New York-based brand management firm that already owns Anne Klein and Joseph Abboud is taking a controlling stake in the parent company of the iconic Toys R Us and Babies R Us brands.
Yehuda Shmidman, co-founder, chairman and CEO at WHP Global, declined to offer the terms of the financial agreement in the deal with Tru Kids Inc., which closed on Friday.
Tru Kids was formed in January 2019 when it acquired Toys R Us’ intellectual property during its liquidation in 2018. Shmidman has been a vice chairman of Tru Kids since early 2019.
Brand Firm Takes Controlling Stake In Toys R Us Parent
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Brand Firm Takes Controlling Stake In Toys R Us Parent
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