Email Marketing Campaign Lands Famous CEO from Fortune 500
ACCESSWIRE
10 May 2021, 08:43 GMT+10
SAN FRANCISCO, CA / ACCESSWIRE / May 9, 2021 / Many enterprise sales executives and VP of sales desire to do business with Fortune 500 companies. They are top industry leaders with ever expanding budgets in the millions. Hard accounts to crack into, except for one strategic-thinking Chief Marketing Officer (CMO). A highly-personalized email marketing campaign caught the attention and reply of the 8th-ranked CEO on the Fortune 500 list.
A seasoned Chief Executive Officer (CEO) at their corporate headquarter c-suite offices. Image Credit: 123rf.com / DotShock. Corporate clients often ask me what is the best email marketing campaign to target Fortune 500 CEOs and other high powered executive decision-makers to increase corporate sales. My response is always the same. You have to be different to catch their attention, said Marty Stewart, Chief Marketing Officer (CMO) at Campaign Writer,
Executive Lost $380k Sale, Then Won After Roses Sent to CEO
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Campaign Writer: Executive Lost $380k Sale, Then Won After Roses Sent to CEO
SAN FRANCISCO, CA / ACCESSWIRE / April 27, 2021 / Every business professional in the small business or corporate world, that generates sales and revenue for their company, have all come close to, or even completely lost sales deals in their careers. Even worse, losing a high-ticket or enterprise level sale. That is exactly what happened with a B2B Sales Executive who was faced with losing a $380,000 sale and the $87,000 commission check that went along with it. Getting strategic, the deal was saved by sending two-dozen roses from 1-800-Flowers.
Sales Executive celebrates after closing a large deal. Image Credit: 123rf.com / DMBaker.
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