Coors Light Launches Campaign Supporting Tom The Iceman Flores Induction to The Hall
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CHICAGO, Jan. 6, 2021 /PRNewswire/ Tom The Iceman Flores is a four-time pro-football champion and a trailblazing coach, but he has yet to receive his sport s greatest honor: induction into the hall. A noted Coors Light drinker, Flores is about to get a big show of support from his favorite beer.
Coors Light honors Tom Flores with a limited-edition can featuring Flores picture
Today, Coors Light is unveiling a new campaign that advocates for Flores rightful place among other football greats. The brand is honoring Flores barrier-breaking legacy as the first Latino player to serve as both starting quarterback and head coach, with a new video spot, a petition of support for beer drinkers to sign, and a limited-edition can with Flores picture alongside the iconic Coors Light mountains. To sweeten the deal, Coors Light
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