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FAT Brands signs exclusive deal with Pepsico

Photo provided. May 28, 2021 FAT Brands Inc., the parent company of nine restaurant concepts including Fatburger, has signed an exclusive beverage partnership with PepsiCo Inc., according to a company press release. Building on the relationship PepsiCo has with FAT Brands-owned Hurricane Grill & Wings, Yalla Mediterranean and Ponderosa and Bonanza Steakhouses, the company is expanding the partnership to include Fatburger, Johnny Rockets, Elevation Burger, Buffalo s Cafe and Buffalo s Express brands. Under the agreement, domestic FAT Brands restaurants will offer patrons up to a dozen beverages from PepsiCo portfolio including Pepsi, Diet Pepsi, Mtn Dew, Brisk Iced Tea, Tropicana Fruit Punch and Dr. Pepper. The companies also will debut brand-specific offerings at the restaurant level, such as a Fatburger Lemonade, as well as a variety of culinary innovations leveraging options from the PepsiCo food and snacks lineup. In addition, many franchisees will expand their bottle and can o

FAT Brands growing French presence

Provided April 6, 2021 FAT Brands Inc., parent company of Fatburger and Buffalo s Express, has landed a 40-unit franchise deal to expand in France. In partnership with BGH Investments, the deal will deliver co-branded Fatburger and Buffalo s Express locations throughout France and comes on the heels of a recently announced deal to open two Fatburger locations in Paris within the next 18 months. Expansion is at the core of FAT Brands, and we are thrilled to build upon our growth and the large appetite for classic American fare in France. This development deal will also introduce locals to signature wings from Buffalo s Express, FAT Brands CEO Andy Wiederhorn said in a company press release.

Fatburger Expands Growth Plan for France Beyond Paris

deal to develop 40 co-branded Fatburger and Buffalo’s Express locations throughout France LOS ANGELES, April 06, 2021 (GLOBE NEWSWIRE) FAT (Fresh. Authentic. Tasty.) Brands Inc., parent company of Fatburger, Buffalo’s Express, and seven other restaurant concepts, announces a master franchise deal for France that greatly expands its plan to bring Fatburger to the country for the first time. In partnership with BGH Investments, SARL, the deal includes plans for the development of 40 new co-branded Fatburger and Buffalo’s Express locations throughout France. This comes on the heels of the recently announced multi-unit development deal to open two new Fatburger locations in Paris within the next eighteen months.

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