Ripple
Brand owners at every level are embracing sustainability. That interest is spurring more work by materials suppliers to provide options to customers.
In a Q&A with Sustainable Plastics Editor Karen Laird, Walter Ripple, vice president of sustainability at Avient Corp., discusses how Avient and its products are seeking to make a difference.
Q: We talk a lot about sustainability, but it seems as if different people have different definitions of what it actually is. So, how do you, at Avient define sustainability?
Ripple: Avient s strategy is based on the four cornerstones of people, products, plant and performance, and these four are all inextricably linked. In other words, you can t have one of those without the other, which means we re focused on all those areas. We align our activities, our messaging and our goals with all four of these cornerstones.
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